The always hot topic in sales recently is that “Cold calling is DEAD”. But I disagree – emphatically. Cold calling is not DEAD. What’s dead is the method or practice of how to approach it. By thinking carefully about your approach and preparing well, you can turn cold calling into a valuable tool. You might…
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7 Cold Calling Tips and Techniques.
Managing Crisis & Business during Covid-19.
This is one of the hardest times almost all businesses will face in their lifetime. However, done right, it could also be one of the most rewarding as well. After all, behind every crisis lies ample opportunity – and Covid-19 is a crisis like none we’ve faced before. The outbreak of this vicious virus has…
Webinars – Importance and It’s Changing Scenario.
Do you doubt whether Webinar is really Important?? Read these statistics – Inside Sales reported that 73% of sales and marketing leaders listed webinars as one of the best ways to generate top-quality leads for businesses. Right now, 60% of B2B marketers use webinars as part of their overall content strategy. People are definitely still viewing…
How Teleprospecting Empowers Sales and Marketing.
No matter how much digital/online marketing is taking over traditional marketing, we see that teleprospecting is gradually becoming an essential direct marketing component. Over the last several years, marketing departments are increasingly taking responsibility for teleprospecting. The modern-day business model puts greater emphasis on sales enablement and revenue production. This has made marketers rethink on…
7 Reasons Why Hiring a B2B Agency is Beneficial for a Business.
B2B marketing is not as easy as it looks. In today’s world, it’s increasingly responsible for more and more things along with its core objective of advertising and promotions. The concept of Marketing now has changed completely. It’s gone way further than just promoting the business’ products and services like earlier. Since the role of Marketing…
